Course Contents
Module 1 - Evaluate, Mitigate and Responding to Challenges
Key Topics
- Understanding Strategic Crisis Management
- Consider the complete range of risks to your organisation
- CMT and ERT – Roles & Responsibilities
- Issues management, master this before it becomes a Crisis
- Who else inside and outside the organisation should be involved
- Five deadly Leadership behaviours & Six winning strategies
- Understanding ‘denial-curve’ and ‘group-think’ syndromes
Module 2 - Planning & Security – Who and What Else Should be Considered
Key Topics
- Security Management & Asset Protection
- Case Studies, why some companies fail, and others survive
- Based on the previous module, self-evaluation questionnaire
- Developing, improving & implementing Emergency Response Plans
- Business Continuity Management (BCM) Strategies
Module 3 - Crisis Communications & Incident On-Scene Management
Key Topics
- Incident Command Systems (ICS)
- On Scene Crisis Management, essential elements for success
- Emergency Communication Centres, avoiding the ten most common mistakes
- Reputation Management – Managing Social Media
- Press Conference & step by step guidance on how to conduct TV interviews
- Case Study
- Exercise: Crisis Communications Strategy
Module 4 - The Human Factor – What Can Go Right and What Can Go Wrong?
Key Topics
- Alerting and Warning
- Evacuation Strategies
- Major Incident Simulation – Role Playing Workshop
- Psychological & Welfare concerns in Crisis Management
- How to improve staff morale and confidence in the process
- Questionnaire, are your batteries in good condition
- Corporate Case Study – when the board get it wrong
Module 5 - Crisis Management Plan Testing, Training and Exercising
Key Topics
- Case Studies x 3 with the same root cause, are we learning
- Exercises: a programme of learning and of validating plans and procedures
- How to get advantageous results from an exercise
- Post Incident evaluations, de-briefing skills, managing hot & cold de-briefs
- Critique report writing, executive summaries and key recommendations
- Closing the loop. Implementing recommendations, continuing the process

